Sense of direction
Real men don't support sex slavery.
Credits
advertiser: | DNA Foundation |
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director: | Keith Schofield |
prodco: | Caviar |
CDs: | Ashton Kutcher, Demi Moore |
executive producer: | Madeline Shapiro |
producer: | Gabe Reiter |
DoP: | Damian Acevedo |
production designer: | George Stahl |
prodco: | CMS Productions |
editorial company: | BUTCHER |
editor: | Teddy Gersten |
producer: | Chrissy Hamilton |
executive producer: | Rob Van |
audio prodco: | Location Sound Corp |
mixer: | Carrie Sheldon |

This campaign was crafted by the creative minds of Ashton Kutcher and Demi Moore and features a lot of celebs including the likes of Sean Penn, Jamie Foxx, Bradley Cooper and Isaiah Mustafa, who appears in this one. Advocating against sex slavery, the tagline is ‘Real men don’t buy girls.’ The spots show what real men do and have, like a sense of direction. Mustafa’s awesomeness apparently extends past his Old Spice ads.
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