A really strong poster message
Ogilvy & Mather Chicago's latest gun control ad can take a bullet.
It’s been a good couple of weeks for clever work promoting gun control in the U.S.
We recently told you about a group in Texas (yes, that Texas) that teamed up with FCB New York on a line of “bulletproof” campus gear.
Now, the team at Ogilvy & Mather in Chicago and an organization called Americans for Responsible Solutions created this new poster concept. Stationed in various busy areas – including outside the White House – “The Bulletproof Poster” includes a plea for Americans to advocate for better gun control, specifically stricter background checks upon purchase.
Will it really encourage our neighbours to seek the changes needed? Maybe not – but we’re for more ads that carry these messages openly.
[iframe_youtube video=”-evMGYw22uo”]
Via Adweek
Random Cool»
This year’s selection of under-the-radar ideas includes better for the planet deodorant and a way to level up your bread making.
Rethink created a pair of briefs for Prostate Cancer Foundation BC that let men get tested without baring it all.
A replica of the titular TV vessel is offering overnight visits to non-crew members for the first time in 22 years of service.
The beer brand has released paint colours to encourage employees to reclaim their own spaces after years of working from home.
Rethink created an animatronic hen to build hype for Nuggs, a McCain-backed vegan nugget brand.
Leave a Reply