Lifetime of experience
McDonald's shows its commitment to quality food.
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McDonald’s has taken a page out of Frito-Lay’s playbook, deciding to create ads that highlight the emphasis it puts on sourcing quality local food to produce the hamburgers and fries we all know and some of us love. The vid above focuses on Frank, a gentleman who grew up with a dream to one day own his own farm. Well, sometime ago that dream came true and now Frank produces the potatoes that McDonald’s uses to produce its french fries. The moral of the story: dream enough and maybe one day you could pull your own potatoes from the ground for a living.
Credits:
advertiser: McDonald’s
agency: DDB Chicago
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