Jonathan Paul
McBain: The Movie
McBain from The Simpsons takes on Mendoza.
Va va voom!
Sorry Renault. Dita Von Teese wins.
Old Spice
The Old Spice Guy can go anywhere.
Miracles
The Butler’s Club has blood on their hands.
A classic
The NHL presents the world with hockey played on a bigger ‘pond.’
Breakaway
Lotto 649 bets on a beach chair every time.
Mouse-click direction
BMW rolls out a DIY banner ad.
The force
It’s strong with Volkswagen.
Reunion
Thinsations wants to make beautiful music with you.
Coaching
Natrel helps players get into the game.
Random Cool»
This year’s selection of under-the-radar ideas includes better for the planet deodorant and a way to level up your bread making.
Rethink created a pair of briefs for Prostate Cancer Foundation BC that let men get tested without baring it all.
A replica of the titular TV vessel is offering overnight visits to non-crew members for the first time in 22 years of service.
The beer brand has released paint colours to encourage employees to reclaim their own spaces after years of working from home.
Rethink created an animatronic hen to build hype for Nuggs, a McCain-backed vegan nugget brand.
