How to celebrate #NationalFryDay
McDonald's spread the holiday spirit to fry lovers with stylish shirts and an oddly compelling live-stream of one of its fry stations.
Yesterday was National French Fry Day, and very few places have more ardent defenders of their fries than McDonald’s.
To “celebrate” the holiday, the brand worked with Tribal Toronto, Weber Shandwick and multi-channel network Studio71. The first 2,000 visitors to McDonald’s Fry Day website received one of the fashionable tees you see above. The shirts were also promoted by McDonald’s on social and by ten Canadian influencers, two of which were at stores in Toronto and Ottawa giving shirts out to followers who showed up to meet them.
All of the shirts were scooped up in less than two hours, but the fry love didn’t end there. In addition to a French Fry-centric sponsored post on Buzzfeed, McDonald’s Canada made its first foray into the new world of live-streaming, with Periscope and Facebook Live streams showing off a fry station at a local restaurant. That might not seem like the most compelling viewing to everyone, but over 125,000 people tuned in to the (oddly hypnotic) stream at some point.
LIVE on #Periscope: McDonald's fries in all their golden glory. Happy #NationalFrenchFryDay!#FryLove https://t.co/QpnXojzv0U
— McDonald's Canada (@McD_Canada) July 13, 2016
People will do strange stuff for something they love, even if it is a side dish.
Credits:
Brand: McDonald’s Canada
Agency: Tribal Worldwide Canada Toronto
PR: Weber Shandwick
MCN: Studio71
Related Articles
5 Comments on “How to celebrate #NationalFryDay”
Leave a Reply
Random Cool»
This year’s selection of under-the-radar ideas includes better for the planet deodorant and a way to level up your bread making.
Rethink created a pair of briefs for Prostate Cancer Foundation BC that let men get tested without baring it all.
A replica of the titular TV vessel is offering overnight visits to non-crew members for the first time in 22 years of service.
The beer brand has released paint colours to encourage employees to reclaim their own spaces after years of working from home.
Rethink created an animatronic hen to build hype for Nuggs, a McCain-backed vegan nugget brand.
Hello !!
I came across a 125 very cool page that I think you should explore.
This tool is packed with a lot of useful information that you might find interesting.
It has everything you could possibly need, so be sure to give it a visit!
https://fofotank.de/gedanken-zu-gaming-und-glucksspiele/
Hello men
Hello. A 18 very cool site 1 that I found on the Internet.
Check out this website. There’s a great article there. https://cartagenadiario.es/pasatiempos-diferentes-al-trabajo-el-secreto-para-mejorar-tu-salud-mental-y-bienestar/|
There is sure to be a lot of useful and interesting information for you here.
You’ll find everything you need and more. Feel free to follow the link below.
Hello guys
Good evening. A 18 cool website 1 that I found on the Internet.
Check out this website. There’s a great article there. https://zigglytech.com/open-plan-vs-modular-offices-the-ongoing-debate-on-productivity-and-well-being/|
There is sure to be a lot of useful and interesting information for you here.
You’ll find everything you need and more. Feel free to follow the link below.
Hello !!
I came across a 131 fantastic resource that I think you should visit.
This resource is packed with a lot of useful information that you might find helpful.
It has everything you could possibly need, so be sure to give it a visit!
https://nfcmusa.org/betting/understanding-the-risks-and-rewards-of-multi-bets-in-football/
Hello guys!
I came across a 131 awesome page that I think you should take a look at.
This site is packed with a lot of useful information that you might find interesting.
It has everything you could possibly need, so be sure to give it a visit!
https://italiaonline-iabacademy.it/tipi-di-scommesse/scommettere-sulla-fine-del-mondo-profezie-panico-e-speculazioni-apocalittiche/