Losing teeth happens
It looks like the only thing this guy didn't lose over his tooth problems was his head.
Credits
| advertiser: | Blue Shield of California |
|---|---|
| agency: | Taxi, New York |
| executive CD: | Ron Smrczek |
| writer: | Madeleine Di Gangi |
| AD: | Anne Bioty |
| agency producer: | Linda Rafoss |
| prodco: | Epoch Films |
| prodco producer: | Timory King |
| executive producer: | Charlie Cocuzza |
| director: | Phil Morrison |
| editor: | Tom Scherma |
| video post facility: | Cosmo Street Editorial |
| compositor: | Nice Shoes |
| special FX: | Cut & Run |
| colourist: | Company 3 |
| music house: | COLOR |
| account director: | James Ha |
| agency planner: | Caroline Krediet |
| media agency: | Carat Media |
| media agency planner: | Tavo Castro |
When kids lose a tooth they get to look forward to the Tooth Fairy leaving some cash under their pillow and, more importantly, growing a shiny new adult tooth to replace the one they lost. When adults lose a tooth they aren’t so lucky. There’s no Tooth Fairy. Raw deal, huh? This commercial by Taxi New York shows that insurance companies like Blue Shield of California are there to act as pseudo-Tooth Fairies for adults, helping them to pay for replacement molars.
Random Cool»
This year’s selection of under-the-radar ideas includes better for the planet deodorant and a way to level up your bread making.
Rethink created a pair of briefs for Prostate Cancer Foundation BC that let men get tested without baring it all.
A replica of the titular TV vessel is offering overnight visits to non-crew members for the first time in 22 years of service.
The beer brand has released paint colours to encourage employees to reclaim their own spaces after years of working from home.
Rethink created an animatronic hen to build hype for Nuggs, a McCain-backed vegan nugget brand.
Leave a Reply