One million dollar memo
Queensland, Australia is the ideal business retreat.
Credits
| advertiser: | Tourism Queensland |
|---|---|
| agency: | SapientNitro Australia |
With the help of SapientNitro Australia, Tourism Queensland has launched a follow-up to its highly succcessful ‘Best Job in the World’ campaign by issuing businesses around the world a One Million Dollar Memo. The missive alerted companies that they have the chance to compete head-to-head to win $1 million worth of unique travel experiences in Queensland. Only a million? Sheesh! Have a peek at strategy for more on the story.
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