3Dangerous
For Bud Light, the 'D' in 3D stands for don't do it.
Credits
| advertiser: | Bud Light |
|---|---|
| agency: | Cannonball, St. Louis, MO |
| exec CDs: | Steve Hunt, Mike Binnette |
| CDs: | Joe Bishop, Aric Jost |
| producer: | Johnny Chambers |
| prodco: | RSA Films |
| director: | John Ohagan |
| editor: | Jon Devries – School Toronto |
| music/audio: | Pirate Radio & TV Toronto |
This spot for Bud Light by St. Louis, MO-basewd Cannonball shows how the beerco is saving America from 3D. It says that like most advertisers it was planning to run a 3D commercial this year and even created one, but realized that airing it would be inappropriate. That’s because it didn’t test well. It tested too well. Check it out here. Hilarity ensues.
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