Spring Fever
Spring Valley springs the King.
Credits
advertiser: |
Spring Valley |
agency: |
George Patterson/Y&R Melbourne, Australia |
ECD: |
Ben Coulson |
CDs: |
Jim Ingram, Ben Couzens |
creative team: |
Evan Roberts, Paul Meates |
executive producer: |
Romanca Jasinski |
planner: |
Kate Smither |
group account director: |
Mat Cummings |
account director: |
Matilda Hobba |
account manager: |
Damien Miller |
social media: |
Luc Wiesman |
marketing director: |
Darryn Wallace |
senior brand manager: |
Lisa Madgwick |
brand manager: |
Glenn Ellul |
media agency: |
Carat |
director: |
Psyop |
prodco: |
Psyop |
psyop CD: |
Laurent Ledru |
executive producers: |
Neysa Horsburgh, Alyssa Evans |
producer: |
Cally Morton |
designer: |
Laurent Ledru |
additional design: |
Kenesha Sneed |
editor: |
Brett Nicoletti |
storyboard artists: |
Vinny Dellay, Josh Wiesenfeld |
matte painter: |
Andrew Park |
lead technical director: |
Chris Eckardt |
lead compositor: |
Matt Lavoy |
previz: |
Yvain Gnabro, Craig Christian |
modeling: |
Mike Riendeau, Chris Sage |
rigging: |
Sean Kealey |
animation: |
Yvain Gnabro, Matt Berenty, Craig Christian, Joshua Delaney |
FX: |
Brian Alvarez, Kiel Gnebba |
texture: |
Nick Cosmi |
lighting: |
Jin Choi, Matt Berenty, Barry Kriegshauser |
compositing: |
Dan Knight, Lane Jolly |
flame: |
Thibault Debaveye |
music: |
Spring Fever, Elvis Presley |
music and sound design: |
Cornel Wilczek, Paul Le Couteur, Level Two, Flagstaff Studios |
George Patterson/Y&R Melbourne, with the help of prodco Psyop, created this cool spot for a drink called Spring Valley that depicts a small, wondrous realm where springtime holds sway and animals play, including a deer with flower-covered antlers and a bush elephant with a tree on its head. And who better to provide the spirited soundtrack to this than the King himself. That’s right. Elvis. This is the first time an Elvis song has been licensed for commercial use in Australia, FYI. We wonder what took so long.
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