Lay’s goes local
Campaign recipe calls for Canadian spuds.
Credits
| advertiser: | Frito Lay Canada |
|---|---|
| agency: | BBDO Toronto |
| executive CD: | Ian Mackellar |
| CDs: | Peter Ignazi, Carlos Moreno |
| AD: | Carlos Moreno |
| copywriter: | Peter Ignazi |
| agency producer: | Megan Flett |
| prodco: | Sons and Daughters, Toronto |
| director: | David Hicks |
| executive producers: | Dan Ford, Liane Thomas |
| DPs: | J Cliff, Chris Mably |
| editor: | Gord Koch |
| colourist: | Notch |
| on line editor: | Steve Coulter, The Juggernaut |
| audio: | Ricochet |
| audio producer/sound engineer: | Sonny Keyes |
| account management: | Cheryl Gosling, Charmaine Ho |
Farmer Joe boasts of his beloved Lay’s chips and their 100% Canadian potato content. No segue required.
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