KFC is really FCK-ing sorry

Following chicken shortages in the U.K., the restaurant issues a foul-mouthed apology.

KFC is making a cheeky apology to its customers over a chicken shortage that saw many of its U.K. outlets close last week.

Late last week, following complaints about the closures on social media, the QSR took out a full-age “We’re Sorry” ad in the country’s Sun and Metro newspapers as way of saying it was really sorry for the inconvenience. The ad featuredĀ an empty KFC bucket with crumbs falling out of it, only the letters were switched to read “FCK.”

“A chicken restaurant without any chicken. It’s not ideal,” the ad stated. “Huge apologies to our customers, especially those who travelled out their way to find we were closed.”

Of course, other advertisers have gotten in on the issue as well — including in Canada. Alberta-based restaurant Cluck ‘n’ Cleaver launched a U.K.-centered campaign in which if offered “free” chicken to those missing out on their KFC (free minus the delivery cost, of course).