Trash baggery
This brings new meaning to the term 'junk food.'
Credits
| advertiser: | The Christina Noble Children’s Foundation |
|---|---|
| agency: | Leo Burnett, Hong Kong |
| CDs: | Connie Lo, Brian Ma, Alfred Wong |
| ADs: | Brian Ma, Leo Yeung, Martin Tong |
| CWs: | Joey Chung, Alfred Wong |
| bag design: | Yael Mer, Shay Alkalay, Raw-Edges Design Studio |
The Christina Noble Children’s Foundation took a straightforward approach to raising awareness about street kids scavenging through garbage for sustenance in Vietnam and Mongolia with kid-shaped trash bags.
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