War games
Every kid has the right to fight…
Credits
| advertiser: | War Child Canada |
|---|---|
| agency: | john st. |
| CD: | Stephen Jurisic |
| CD: | Angus Tucker |
| writer: | Mia Thomsett |
| AD: | Stuart Campbell |
| agency producer: | Michelle Orlando |
| director: | Henry Lu |
| DOP: | Brendan Steacy |
| prodco: | Soft Citizen |
| producer: | Andrew Graham |
| executive producers: | Link York, Eva Preger |
| editors: | Ross Birchall, Bijou Editorial |
| assistant editors: | Melanie Hider, Bijou Editorial |
War Child Canada points a big finger at the public’s ignorance of the child soldier problem. The campaign included posters, TV spots and a YouTube vid – all of which drove viewers to the www.helpchildsoldiers.com microsite.
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