Emoji carols

AT&T puts pictures to seasonal lyrics.

[iframe_youtube video = “JO7b8KiCTUU”]

Are you looking for a traditional holiday e-greeting that will still confuse your parents? AT&T has you covered. The U.S. phone provider has used emojis (almost every millennial’s favourite way to communicate without using actual words) to make music videos for some seasonal classics. If you think that you can do a better job, you’re welcome to go to the microsite and create one of your own to send to your loved ones.

[iframe_youtube video = “0vGxw6Ui-IA”]

Credits:

Brand: AT&T
Advertising Agency: BBDO
Chief Creative Officers: David Lubars, Greg Hahn
Executive Creative Director: Matt MacDonald
Associate Creative Director / Art Director: Bryan Lee
Associate Creative Director / Copywriter: Stephen Dalton
Director of Digital Strategy: Sav Banjeree, Organic
Director of Integrated Production: David Rolfe
Director of Digital Operations: Clemens Brandt
Associate Director of Interactive Production: Joe Croson
Senior Interactive Producer: Katie Krueger
Music Producer: Melissa Chester
Assistant Content Producer: Sasha White
Associate Interactive Producer: Courtney Fallow
Interactive Designer: Czar Dizon
User Experience / Design Director: Simon Mogren
User Experience Designers: Paz Perez, Bear Collins
Tech Lead: Michael Condouris
QA: Jimmy McGee
Management Director: Doug Walker
Sr. Group Account Director: Deborah von Kutzleben
Account Supervisor: Melissa Riiska, Organic
Account Executive: Jillian George
Video Editor: Jesse Hill
Production Company: MediaMonks
Media Planning/Buying: MEC

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