Catherine Phillips
Garnier campaign sees the beauty in YouTube
The company worked with Publicis to roll out a series of YouTube ads for its lates SkinActive mask campaign.
Beautifying Queen Street, one swatch at a time
Zulu Alpha Kilo highlights the not-so-pretty parts of Toronto’s streets to promote a very pretty brand.
Monuments come to life in International Yoga Day campaign
The six-part campaign was created by Sushil Kumar Swamy.
Siggi’s proves sweetness is better is small doses
The yogurt company launched a new campaign featuring men going a little too far to show their affection.
5 Gum inspires youth to live with no regrets
Launched June 25, the BBDO created campaign, aims to encourage youth to take a tip from their elders and unabashedly follow their dreams.
Quebec museum gets futuristic with AR app
The Quebec Musée de la civilisation launched its “My MCQ” app with help from Lg2 and Cortex Studio.
Skyn campaign urges us to log off and get busy
The “Save Intimacy” campaign by Sid Lee Paris highlights how technology can be an unwanted distraction.
FrontRunner fills blank space
The Canadian interactive media platform has worked on campaigns for the likes of Nike, Scotiabank and BMW.
Steam Whistle toots its own horn with redesign
The Toronto-based brewery will now include ingredients and nutritional information, even though it’s not required by law.
Grey Goose gets inspiration from South of France
The bottle was designed by French digital illustrator Quentin Monge.
Random Cool»
This year’s selection of under-the-radar ideas includes better for the planet deodorant and a way to level up your bread making.
Rethink created a pair of briefs for Prostate Cancer Foundation BC that let men get tested without baring it all.
A replica of the titular TV vessel is offering overnight visits to non-crew members for the first time in 22 years of service.
The beer brand has released paint colours to encourage employees to reclaim their own spaces after years of working from home.
Rethink created an animatronic hen to build hype for Nuggs, a McCain-backed vegan nugget brand.
