Matthew Chung
Tied together
SickKids’s shoestring lifeline.
Musical service reminder
Ontario GM Dealers’s car maintenance sing-along.
Dead aquarium
Acqua Mundo displays the true state of the ocean.
That’s awkward
Disability charity Scope shows how it’s done.
Marketing: The Musical!
The CMA sings to save hapless consumers.
Stormy drink
Canadian Safe Boating Council’s tempest in a tumbler.
Let ’em wait
Quebec auto insurance corp’s long pause.
Interrupted lullabies
World Vision Canada’s bedtime reality story.
Quiet ride
Librarians need not shush this Renault.
Find your footing
Nissan Rogue ain’t slipping.
Random Cool»
This year’s selection of under-the-radar ideas includes better for the planet deodorant and a way to level up your bread making.
Rethink created a pair of briefs for Prostate Cancer Foundation BC that let men get tested without baring it all.
A replica of the titular TV vessel is offering overnight visits to non-crew members for the first time in 22 years of service.
The beer brand has released paint colours to encourage employees to reclaim their own spaces after years of working from home.
Rethink created an animatronic hen to build hype for Nuggs, a McCain-backed vegan nugget brand.
