Global
Not any ordinary dummies
Acura makes safety (real) personal.
Safety first with Samsung’s information screen
The brand keeps folks from walking, biking and skating into each other.
Stopping a path of destruction
Ambuja Cement can handle a former pro wrestling giant.
The Boys take a hit
Just a couple of balls, hanging in a pair of Bonds underwear.
Long live the Squatty Potty
A unicorn pooping ice-cream will convince you to buy this toilet gem.
Black bars put to good use
JWT Brazil turns video recording blunders into ad space for charity.
Not everything is worth an Effie
The show sympathizes with everyone who’s been pitched awful ideas.
Unneces-scary (and unnatural) ingredients
Meet Cheapotle. It’s Chipotle in a Halloween costume.
Samsung’s Catch Up Grant
Would you spend 100 days in the Himalayas binge-watching TV?
Orange is the new bark
Danny Trejo stars as a dog stuck in the shelter system.
Random Cool»
This year’s selection of under-the-radar ideas includes better for the planet deodorant and a way to level up your bread making.
Rethink created a pair of briefs for Prostate Cancer Foundation BC that let men get tested without baring it all.
A replica of the titular TV vessel is offering overnight visits to non-crew members for the first time in 22 years of service.
The beer brand has released paint colours to encourage employees to reclaim their own spaces after years of working from home.
Rethink created an animatronic hen to build hype for Nuggs, a McCain-backed vegan nugget brand.
