Top Ad Ideas
An ode to the generic
Dissolve’s mock campaign video made entirely from stock footage reminds us of saner political times.
Getting to the truth
The Canadian Down Syndrome Society has those living with the condition answer tough questions typically Googled.
Svedka shares millennial horror
The vodka brand’s online videos have a Halloween laugh at First World problems.
SickKids takes its fight to the streets
The hospital foundation continued its “VS” campaign with an activation at Yonge-Dundas Square.
Mark’s has fun with winter
Are we ready for really, really cold mornings?
WD-40 wants your door to creak
On Halloween, the brand is all for cringe-worthy noises (and has an app to help).
Who’s winning the pizza vote?
Canadians get a say in the U.S. election with the purchase of custom pies.
What’s in a name?
A lot for professional wrestlers, as Penguin Random House notes in this campaign.
LG’s long shot
The brand goes sky high with Raptor Cory Joseph.
Hockey, Honda style
There’s way more to the game than just an hour on the ice.
Random Cool»
This year’s selection of under-the-radar ideas includes better for the planet deodorant and a way to level up your bread making.
Rethink created a pair of briefs for Prostate Cancer Foundation BC that let men get tested without baring it all.
A replica of the titular TV vessel is offering overnight visits to non-crew members for the first time in 22 years of service.
The beer brand has released paint colours to encourage employees to reclaim their own spaces after years of working from home.
Rethink created an animatronic hen to build hype for Nuggs, a McCain-backed vegan nugget brand.
