McDonald’s billboard pits friends in digital battle.
For those who missed the spots from the latest strategy magazine article.
T.O. Silent Film Fest hacks the medium.
Oatmeal Crisp takes on all challengers.
Quebec’s Milk producers literally light up food… with butter.
The Silent Film Festival uses a 21st century medium.
Children of the Street knows what ‘viral’ can really mean.
The Quebec gov’t asks: does homophobia bother you?
Bugles wants you to play with your food.
LCBO goes steampunk for guys.
Let us know if you want to donate an item for auction at next week’s AToMiC Awards.
This year’s selection of under-the-radar ideas includes better for the planet deodorant and a way to level up your bread making.
Rethink created a pair of briefs for Prostate Cancer Foundation BC that let men get tested without baring it all.
A replica of the titular TV vessel is offering overnight visits to non-crew members for the first time in 22 years of service.
The beer brand has released paint colours to encourage employees to reclaim their own spaces after years of working from home.
Rethink created an animatronic hen to build hype for Nuggs, a McCain-backed vegan nugget brand.