Harmeet Singh
Cappuccino, with a side of commentary
McCafe serves up some DVD nostalgia ahead of TIFF.
McDonald’s as meeting place
Still going strong after 50 years, the brand shows off how it’s home to more than burgers.
Wearing diversity with pride
The CFL shows what it’s made of with a new inclusive spot.
Michael B. meta
BBDO and DirecTV use weird humour and a millennial celeb to sell new binge-watching options.
Wax offers up awards over AI
The agency is targeting pissed off Publicis workers for a “One-Year Break” in Calgary.
Thinking outside the pizza box
Panago Pizza and Vancouver’s Mercer Creative create a nod to Canada on cardboard.
Square One and the city
The shopping centre uses its summer campaign to show off Mississauga’s chic.
Mars Canada serves up digital catnip
Two new campaigns for Iams and Whiskas up the quirkiness factor to appeal to fans of felines.
Travel selfies on a budget
Delta Air Lines finds a way to add interest to millennials’ dating profiles, no plane required.
Tags with impact
KBS helps World Vision thank Instagram supporters by showing the real impact of their clicks.
Random Cool»
This year’s selection of under-the-radar ideas includes better for the planet deodorant and a way to level up your bread making.
Rethink created a pair of briefs for Prostate Cancer Foundation BC that let men get tested without baring it all.
A replica of the titular TV vessel is offering overnight visits to non-crew members for the first time in 22 years of service.
The beer brand has released paint colours to encourage employees to reclaim their own spaces after years of working from home.
Rethink created an animatronic hen to build hype for Nuggs, a McCain-backed vegan nugget brand.
