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Taco Bell wants to guide its fans to inner peace

Dentsu One finds a way to give the QSR a place in wellness trends with taco-themed guided meditations.

HEAL

HSBC makes a giant mural about sustainability

Working with artist Jacquie Comrie, the public art naturally cools the building it was painted on and decreases pollutants.

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Heinz calls for an end to the hot dog bun gap

Rethink’s latest campaign calls out wiener and bun companies and asks them to sell their products in equal packs.

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Miller Lite has an idea out of left field

Sid Lee created a baseball glove designed to catch a can of beer at a game.

WR

White Ribbon shows men the full picture of abuse

A PSA by Bensimon Byrne speaks to men about the impact of their behaviour and pushes them towards other outlets.

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Harry Rosen helps dads keep up with fashion

For Father’s Day, Zulu Alpha Kilo turned a shirt into a green screen, helping dads change styles in an instant during Zoom calls.

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Sleeman goes ballistic for Clear 2.0

Catapults and drones are ways 123w took a simple game to a new level in a campaign for the brewer’s low-calorie label.

Made with Heinz _ OOH3

Heinz Ketchup is playing with its food

The brand’s label is recognizable enough to stand in for its own name, so it turned burgers and fries into the keystone shape.

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How a social spot turned into Canada Goose’s first TV ad

Impossible Studios’ work got so much love internally that it was turned into a bigger brand push.

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What brands have to say on International Women’s Day

BMO’s efforts to support BIPOC and Mackenzie Investments’ look at a trailblazer lead new efforts launched today.