Global
Game over
Ubisoft imagines a global collapse (and guess what? You’re the cause).
Fast forwarding through ads
Geico cuts to the chase so viewers can get to their video faster.
A rivalry goes to new heights
McDonald’s erects a giant billboard to take a shot at Burger King.
We’re sorry about all that bacon
Little Caesars owns up to an annoying social stunt.
The right kind of awards
Strongbow makes amends with Patrick Stewart, kind of.
JetBlue’s political experiment
The airline takes its election-themed stunt to the skies.
Honda sits down for storytime
Kids take the new Accord into space and under the sea.
A very homey rest stop
Sodimac Homecentre essentially just created a motel for cars.
Chevy creates a house of horror
Sam Raimi directs a spot that feels more like a scary film trailer.
Seven days of unboxing the Samsung Galaxy
One phone, six individuals and a whole lot of unwrapping.
Random Cool»
This year’s selection of under-the-radar ideas includes better for the planet deodorant and a way to level up your bread making.
Rethink created a pair of briefs for Prostate Cancer Foundation BC that let men get tested without baring it all.
A replica of the titular TV vessel is offering overnight visits to non-crew members for the first time in 22 years of service.
The beer brand has released paint colours to encourage employees to reclaim their own spaces after years of working from home.
Rethink created an animatronic hen to build hype for Nuggs, a McCain-backed vegan nugget brand.
