Portfolio Entry

Childlike curiosity
Exploring Newfoundland & Labrador brings out your inner child.

Homeless statues
Statues in Vancouver draw attention to the problem of homelessness.

Winter wonderland
Newfoundland and Labrador is enticing all year.

The right gig
Gig Street will make sure you do anything but sleep.

Back to the future
Mitsubishi fast-forwards in time.

Mummering
The Mummers Festival is…well…unique.

That’s a (w)rap
Skittles wants you to gif wrap the rainbow.

Seeing lights
Aspirin tames the pain.

Less urgent awesomeness
FedEx improves upon goose/puppy relations.

DIY holiday sale
Zellers presents a message from its executive managing director.
Random Cool»

This year’s selection of under-the-radar ideas includes better for the planet deodorant and a way to level up your bread making.

Rethink created a pair of briefs for Prostate Cancer Foundation BC that let men get tested without baring it all.

A replica of the titular TV vessel is offering overnight visits to non-crew members for the first time in 22 years of service.

The beer brand has released paint colours to encourage employees to reclaim their own spaces after years of working from home.

Rethink created an animatronic hen to build hype for Nuggs, a McCain-backed vegan nugget brand.