Justin Crann
AAA shuns superstar spokespeople
Step aside, athletes and musicians: the auto insurer and Leo Burnett are projecting a new kind of confidence.
Royal Canadian Mint celebrates change-makers
McCann uses more immersive storytelling techniques for the latest round of commemorative coins.
BetterHelp wants men to open up about mental health
A spot shot by Untitled Films shows men might need to get over their hang-ups about online therapy.
Heinz relives ketchup’s role as a horror movie star
On TikTok, the brand is soliciting 57 scenes using the condiment as fake blood to stitch together a full film.
What is the face of grief?
Someplace Nice helps Bereaved Familes of Ontario show there is no “right” way to mourn a loved one.
Insurance Brokers finds the humour in a tough break
A campaign by Agency59 wants people to get expert advice so they don’t carry their worries around with them.
Point S keeps stressful moments from getting grizzly
The autoshop goes over the top to show how trusted service makes everything easier in a new campaign by Publicis.
CIRA goes wild to show the value of a .ca
The domain registry aims to prove how a local web address can help Canadian businesses score more customers.
Tim’s brews up a ‘fresh’ clothing collection
The QSR chain is celebrating one of its most popular orders with “double double” merch.
Wendy’s is (really) releasing its own phone
The QSR chain is promoting its revamped app by giving away 20 branded smartphones.
Random Cool»
This year’s selection of under-the-radar ideas includes better for the planet deodorant and a way to level up your bread making.
Rethink created a pair of briefs for Prostate Cancer Foundation BC that let men get tested without baring it all.
A replica of the titular TV vessel is offering overnight visits to non-crew members for the first time in 22 years of service.
The beer brand has released paint colours to encourage employees to reclaim their own spaces after years of working from home.
Rethink created an animatronic hen to build hype for Nuggs, a McCain-backed vegan nugget brand.
