Global
L.L. Bean celebrates being an outsider
The retailer is opening its first Canadian store soon, until then there’s this ad.
An updated take on milk-carton kids
Berger Paints attempts to find missing children through the art of truck paintings.
This Bud’s for Charlize
The Budweiser spot featuring the Oscar-winning actor will air during the awards ceremony.
Swipe right for beautiful wood
For Valentine’s Day, Sweden’s Husqvarna launched an app pairing people with trees in the spirit of dating apps.
I have felines for you
And BBDO Moscow called it kitty love…
Every #&^! morning
Optimist Creative wants us to say no to torn-up toast.
McDreary
Roberto Bardin’s photos are a melancholy (yet surprisingly effective) way to promote McDelivery.
Food that is most definitely NSFW
Norwegian retailer Kondomeriet gives you all the donut-related metaphors you need.
Pepsi’s Super Bowl ad is more than okurrr
Goodby Silverstein & Partners spot is as effervescent as, well, a cold sip of Pepsi.
Doritos throws in a towel
We’ve all been there: bright orange fingers after a bag of chips. Agency Gefen Team has a solution.
Random Cool»
This year’s selection of under-the-radar ideas includes better for the planet deodorant and a way to level up your bread making.
Rethink created a pair of briefs for Prostate Cancer Foundation BC that let men get tested without baring it all.
A replica of the titular TV vessel is offering overnight visits to non-crew members for the first time in 22 years of service.
The beer brand has released paint colours to encourage employees to reclaim their own spaces after years of working from home.
Rethink created an animatronic hen to build hype for Nuggs, a McCain-backed vegan nugget brand.
