Top Ad Ideas

Taking potshots at potholes
Pothole problem in Montreal? No worries. Oasis Communications and Golf Quebec found a creative and fun solution.

Running through the Six with my glows
Tourism Toronto’s stunt, by Smak, promoted the nightlife and diversity of the city.

Canadian students design German escape room for Amazon
A handful of Laurier game design students put their skills to the test with a major activation.

Get real: Design conference highlights truth seeking
The campaign was created by Zulu Alpha Kilo for DesignThinkers, which is in Vancouver this week and Toronto in October.

Old Blood Gin has launched in Singapore. Or has it?
Cheil Canada’s campaign undermines the value perceived in old, established brands.

Carte Blanche announces Quebec winners
Three teams earned free trips to Cannes with these creative out-of-home ideas.

Care for a royal Timbit?
A Tim Hortons in London (no, not that London) rang in the Royal Wedding with style.

Prostate Cancer Canada puts its finger on the button
McCann’s got a cheeky new spot to normalize prostate exams.

Who stood out in this year’s Carte Blanche contest?
The clever OOH ideas that earned some creative teams a free trip to Cannes.

Reunited and it feels so good
BBR’s emotional video for Royal Dutch Airlines KLM Canada shows how meaningful it can be to reconnect with a loved one.
Random Cool»

This year’s selection of under-the-radar ideas includes better for the planet deodorant and a way to level up your bread making.

Rethink created a pair of briefs for Prostate Cancer Foundation BC that let men get tested without baring it all.

A replica of the titular TV vessel is offering overnight visits to non-crew members for the first time in 22 years of service.

The beer brand has released paint colours to encourage employees to reclaim their own spaces after years of working from home.

Rethink created an animatronic hen to build hype for Nuggs, a McCain-backed vegan nugget brand.