Top Ad Ideas
Roots adds winter whimsy to its gift guide
The retailer used a live fashion show to debut an interactive new shopping app.
A tabletop rink with your drink
Quebec’s Nutrilait (already the official milk of the Montreal Canadiens) is adding hockey fun to its products.
Home (very) sweet home
Property type: single family. Building type: edible. CREA and Habitat for Humanity pair on a sweet new listing.
Winnipeg’s rascally racoons
Manitoba recycling organization Recycle Everywhere is employing the help of some big, furry bandits.
Redpath heads down the cookbook path
The sugar manufacturer is the latest Canadian brand to go from the pantry shelf to the bookshelf.
Shoot Studio’s adaptable new logo
The Montreal photography company has debuted a brand platform with a logo that can be used up to 20 different ways.
Castle, Frank Station
To promote Netfilx’s The Punisher series, Environics capitalized on a naming coincidence.
A most artful artisan market
Montreal’s Fairmont Queen Elizabeth Hotel tapped agency Brad to get playful with food.
A script for consent
White Ribbon’s new campaign provides dads with the resources to talk about consent, wherever they are.
A toast to the Great One
Wayne Gretzky and friends have paired up with Canadian Tire and Jumpstart for a crispy charity drive.
Random Cool»
This year’s selection of under-the-radar ideas includes better for the planet deodorant and a way to level up your bread making.
Rethink created a pair of briefs for Prostate Cancer Foundation BC that let men get tested without baring it all.
A replica of the titular TV vessel is offering overnight visits to non-crew members for the first time in 22 years of service.
The beer brand has released paint colours to encourage employees to reclaim their own spaces after years of working from home.
Rethink created an animatronic hen to build hype for Nuggs, a McCain-backed vegan nugget brand.
