Top Ad Ideas
Cider is ready for its star turn
Lg2’s redesign of Milton Star ciders is Insta-worthy.
Plastic straws suck
Greenpeace Canada and Rethink team up for stark print ads with serious message.
Now playing on a building near you
One family traded small screens for the big screen.
Censorship does not rule
The International Freedom of Expression Exchange seeks justice for journalists.
Get off Doris’ lawn!
Zulu Alpha Kilo created a series of sassy ads for HomeEquity.
Pepperoni patio weather
John St. and Boston Pizza teamed up to showcase the social size of pizza.
Reality is stranger than (science) fiction
Rethink made some bright new posters for the Ontario Science Centre’s POPnology exhibit.
Thumbs up for tears and smiley-faced fears
Emojis capture the thrills visitors get visiting Playland amusement park in a new campaign by Rethink.
Take this poster and wash it
Full Tilt Cycle’s posters do a lot more than raise awareness of the brand.
We’re lovin’ McDonald’s Moving Day ads
The QSR and Cossette used box illusions to recreate delectable menu items.
Random Cool»
This year’s selection of under-the-radar ideas includes better for the planet deodorant and a way to level up your bread making.
Rethink created a pair of briefs for Prostate Cancer Foundation BC that let men get tested without baring it all.
A replica of the titular TV vessel is offering overnight visits to non-crew members for the first time in 22 years of service.
The beer brand has released paint colours to encourage employees to reclaim their own spaces after years of working from home.
Rethink created an animatronic hen to build hype for Nuggs, a McCain-backed vegan nugget brand.
