Top Ad Ideas
Meteor shower as branding opportunity
Lotto 6/49 wishes upon a shooting star. And another. And another.
A gifting lounge disguised as a tiny home
Pomp & Circumstance’s boutique hotel on Airbnb is filled to the brim with client wares.
McDonald’s makes music
The fast food company tinkered with its cup holders to make a boombox.
Celebrating the good in drivers
Slow and steady driving wins Belairdirect rewards.
IKEA catalogues its versatility
The retailer shows how its products can fit into anyone’s life.
Walmart’s back-to-school stars
Window, window on store walls, who’s the best dressed kid in the school halls?
A Canadian time capsule
History nuts can rejoice at The Globe and Mail’s newly released photo archive that dates back 150 years.
A room with a disturbing view
A fake site for a fake hotel reveals the uncomfortable truth behind what goes on inside some of Canada’s lodgings.
Asics gets a new look
Bruce Mau Design gives the brand a refresh with pops of colour, a new typeface and some graphical charm.
No more skipping work for the cable guy
Now you can creepily track Rogers technicians en route to your home.
Random Cool»
This year’s selection of under-the-radar ideas includes better for the planet deodorant and a way to level up your bread making.
Rethink created a pair of briefs for Prostate Cancer Foundation BC that let men get tested without baring it all.
A replica of the titular TV vessel is offering overnight visits to non-crew members for the first time in 22 years of service.
The beer brand has released paint colours to encourage employees to reclaim their own spaces after years of working from home.
Rethink created an animatronic hen to build hype for Nuggs, a McCain-backed vegan nugget brand.
