Top Ad Ideas
Ain’t no party like a PJ party
McDonald’s jams in jammies to celebrate its All Day Breakfast menu launch.
Helping kids, one mesh at a time
Big Brothers of Greater Vancouver taps into March Madness with a hoops-focused campaign.
Peer review for a trip to Cannes
The National Advertising Challenge returns with a film that pokes fun at the creative process.
A slice of Letterkenny in Toronto
Fans of the CraveTV show were spoiled with a pop-up shop featuring merchandise and set pieces from the comedy.
Penningtons turns heads
The retailer makes a bold showing in Toronto’s Union Station to spread its body positive message.
What the kids saw
The Vancouver Aquarium hired an artist to paint its sea creatures as children remember them.
Scratching out Alzheimer’s
A B.C. organization uses your coin to erase the disease.
High-speed thanks
This Via Rail service agent shows his appreciation in 134 languages.
The perfect scam
The Alberta Securities Commission duped would-be investors with a fake seminar for Fraud Prevention Month.
Time for a classic
Cossette helps McDonald’s (and commuters) prioritize lunch.
Random Cool»
This year’s selection of under-the-radar ideas includes better for the planet deodorant and a way to level up your bread making.
Rethink created a pair of briefs for Prostate Cancer Foundation BC that let men get tested without baring it all.
A replica of the titular TV vessel is offering overnight visits to non-crew members for the first time in 22 years of service.
The beer brand has released paint colours to encourage employees to reclaim their own spaces after years of working from home.
Rethink created an animatronic hen to build hype for Nuggs, a McCain-backed vegan nugget brand.
