Top Ad Ideas

The CRA calls on the voice of reason
Target helps the government agency share a funny reminder about a serious scam issue.

‘Work From Here’ instead of ‘Work From Home’
Sick of your humble abode? Expedia is jetting people off to a city and hotel near them for only $20.20.

IKEA lets you bake your own furniture
Printable templates and assembly instructions help families turn their gingerbread house into a gingerbread home.

What happens when a whole neighbourhood is for lease?
The Local Collective helped the Roncesvalles BIA call out Amazon and show how it would look if temporary closures were permanent.

Let’s hear it for the nerds
Rethink’s latest for Science World tries to drum up geek pride to inspire the brainiacs of tomorrow.

Do it for the little brats
Cossette’s new campaign for the Montreal Children’s Hospital Foundation alternates between heartbreaking and knee-slapping.

Capilano University pulls students out of their Zoom lectures
A new campaign by 123w speaks to students who want to make an impact in the world.

Surrey Hospital Foundation sparks an unstoppable rebrand
Full Punch helped the foundation show the central role it plays in serving its city.

Veterans start an e-sports team to tell their story
Zulu’s new “#PauseToRemember” campaign brings Legion members into the game to educate a younger generation.

Fast internet is really important right now
Zulu Alpha Kilo shows why Bell’s internet speeds can help prevent yoga and work-from-home frustrations.
Random Cool»

This year’s selection of under-the-radar ideas includes better for the planet deodorant and a way to level up your bread making.

Rethink created a pair of briefs for Prostate Cancer Foundation BC that let men get tested without baring it all.

A replica of the titular TV vessel is offering overnight visits to non-crew members for the first time in 22 years of service.

The beer brand has released paint colours to encourage employees to reclaim their own spaces after years of working from home.

Rethink created an animatronic hen to build hype for Nuggs, a McCain-backed vegan nugget brand.