Top Ad Ideas
Amnesty International frames its work as a ray of light
The non-profit is highlighting how its letter-writing efforts have made a difference.
Baycrest provides a brain break to holiday shoppers
The latest iteration of The Brain Project comes as shoppers return to malls en masse.
Crime Stoppers makes a fashion statement
PS DDB aims to deliver a provocative message about Vancouver’s elevated gun and gang crime.
Liberte hopes its cookbook is a difference maker
Cossette helps the brand bring over 80 recipes together that show the versatility of plain yogurt.
Purdys designs a chocolate box for the blind
Rethink’s accessible packaging has braille labeling and inserts so everyone can know what they are about to bite into.
Royal Roads adapts its message to a new context
A campaign by Will positions the university as an asset to people considering a post-pandemic career change.
Kraft gives kids an education on pronouns
For Transgender Awareness Week, Peanut Butter bears star in a storybook to normalize these conversations.
Assaulted Women’s Helpline shows how home can become a prison
Giants & Gentlemen makes a literal expression of how domestic abuse feels.
Catch up on all the AOY reels
In case you missed the virtual show, here are the videos from the 2021 Agency of the Year finalists.
HomeEquity serves up rations through DoorDash
Zulu Alpha Kilo uses a modern meal platform to give a look into the past of Canada’s veterans.
Random Cool»
This year’s selection of under-the-radar ideas includes better for the planet deodorant and a way to level up your bread making.
Rethink created a pair of briefs for Prostate Cancer Foundation BC that let men get tested without baring it all.
A replica of the titular TV vessel is offering overnight visits to non-crew members for the first time in 22 years of service.
The beer brand has released paint colours to encourage employees to reclaim their own spaces after years of working from home.
Rethink created an animatronic hen to build hype for Nuggs, a McCain-backed vegan nugget brand.
