Articles Tagged ‘Rethink’
Heinz calls for an end to the hot dog bun gap
Rethink’s latest campaign calls out wiener and bun companies and asks them to sell their products in equal packs.
Fondation Emergence creates a Pride flag out of bruises and injuries
Rethink creates a graphic reminder that the fight for LGBTQ rights is still ongoing.
Wide the brand brings fashion to plus-sized men
Rethink is helping launch the new company by shining a light on a group that is mostly under-represented in modern fashion.
Heinz Ketchup is playing with its food
The brand’s label is recognizable enough to stand in for its own name, so it turned burgers and fries into the keystone shape.
YWCA hides a message about abuse in plain sight
Rethink and artist Ola Volo built QR codes into a mural so when people took a picture, they’d be sent to stats and a donation page.
Kraft Heinz tests patience with a super-slow webpage
Rethink created a giveaway that’s easy to enter, if you can wait 57 minutes for the site to load.
Scotts’ new detergent was a lawn-time coming
Rethink and the yard care brand want your clothes to smell like fresh-cut grass.
London Drugs’ latest inclusive cards reflect pandemic realities
Rethink adds more ways to celebrate love’s many forms to the “Cards for All” collection.
KD gets sweet for Valentine’s Day
Kraft Heinz shows love for the iconic brand with a candy-flavoured version celebrating the cheesiness of love.
IKEA lets you bake your own furniture
Printable templates and assembly instructions help families turn their gingerbread house into a gingerbread home.
Random Cool»
This year’s selection of under-the-radar ideas includes better for the planet deodorant and a way to level up your bread making.
Rethink created a pair of briefs for Prostate Cancer Foundation BC that let men get tested without baring it all.
A replica of the titular TV vessel is offering overnight visits to non-crew members for the first time in 22 years of service.
The beer brand has released paint colours to encourage employees to reclaim their own spaces after years of working from home.
Rethink created an animatronic hen to build hype for Nuggs, a McCain-backed vegan nugget brand.
